My thoughts…on stuff

In their latest world domination attempt, Microsoft is attempting to conquer the digital media market. They’ve already got a YouTube clone in the works called Soapbox. Don’t be excited though. It’s still in beta, and it’s invitation only. (Yeah. Good luck with that.) Now they’re trying to topple Apple’s mini media giant, by releasing their own portable media player called the Zune. It will cost about US$230, have its own version of iTunes called Zune Marketplace, a 30GB hard drive and WiFi capability. It should be released in time for Christmas. The Zune looks a lot like the iPod, with only minor variations. Same scrollwheel, same buttons, same screen - but bigger. Wow Microsoft! That will surely give you the edge!

I don’t think the Zune will defeat the iPod. Microsoft has always been able to push its products using its edge in desktops. But Microsoft’s got nothing they can use to gain a stronghold in portable media. Many have tried, boasting about being the next “iPod killer”, but all have failed. Remember the Zen? Or perhaps the Sansa? Of course you don’t. Plus Apple just has that “cool factor.” Just be content with your iron-fisted rule over the desktop world Microsoft, because Apple’s grip won’t be loosening anytime soon. So not to worry Mr. Jobs. You and the rest of Apple can stick it in Microsoft’s face when those Zunes gather dust in warehouses. I know I would.